Remember when we all thought that Facebook was just another Myspace? Even if it looked like it could be fun, everyone believed it wouldn’t last. Everyone is trying to jump on the bandwagon, as with all things people believed were only flashes in the pan. There are many ways you can market and sell things on Facebook. You’ll have a better chance if you build a “fan” page for your business, even though you can advertise directly. A fan page will allow you to inform people of what’s going on in your business and it will also help you make personal connections. There are plenty of reasons to build a fan page. First, though, you need to convince people to “like” you. This is how to achieve that.
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You need to make sure your site features the widget from Facebook. You can easily let people know of your Facebook fan page using this method. The widget isn’t hard to make. Facebook has everything you need in place already. You just create your widget, adjust it to look the way you want it to look and then embed the code into your website. Even though some put their widgets in the footer or on a special page, the best place is actually on the sidebar. Not only does the widget link to you but it shows how many people already “like” you.
This might be an embarrassing number when you first get started but as it grows the number itself could be the draw that brings in more people!
Run a competition. Facebook changed their regulations on promotions some time ago, which can make this a little difficult. So you don’t accidentally break the rules, make sure you read them properly. You can get around Facebook’s strict policy on contests by putting the contest on your site and asking people to give you “likes” for a chance to win the competition, which will allow you to circumvent Facebook’s insistence that you spend a lot of money on advertising to run the contest on their site. Everyone loves a good contest. This approach ensure you will get a lot of “likes.”
Make certain that you sign all your emails with your Facebook fan page. Considering it contains your contact info and website address, your signature might be getting quite long. Even so, another line with a link to your Facebook page won’t require a lot of room. People can show their support for you by liking your page, which makes it a great way to let them know you are on the site. This way you can tell everyone you email about your page. Some people will “like” you simply because they like to “like” things! Require half marathon training advice? See how to train for a half marathon in 1 month Facebook has quickly become an integral part of our culture. Here to stay, Facebook has championed its way past flash in the pan companies like MySpace and seems to be here for the long run. A Facebook fan page is something that every serious Internet Marketer needs to have in order to professionally represent their business. Getting a popular Facebook fan page is the other half of the battle. You will need to find a way to get people to “like” your page and propel yourself to the top.
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